eTail Europe 2016 (past event)

21 - 23 June, 2016

44 20 7368 9465

Speaker Information:

Dan Stone

Retail Director
Watches of Switzerland

16:40 Future Of Retail - Game Changers For Retail Revolution

There are no square footage constraints online. Retail space is endless. So coming up with ways to showcase the full catalogue was a huge challenge for Watches of Switzerland. Damian and his team are achieved this by incorporating digital instore elements in ways that add value without adding gimmicks.

Top takeaways include:
• Use your store as an engagement tool, rather than a ‘hard-sell’ space
• Use your store as a testing ground, rather than a full showroom
• Make the most of instore POS to convert the sale on the spot

Check out the incredible speaker line-up to see who will be joining Dan.

Download The Latest Agenda